Folsom, Calif. – (March 31, 2023) – SAFE Credit Union is celebrating Financial Literacy Month by tapping into the talents of area high school students to help create the credit union’s three sticker designs for 2023.
The popular decals – often used for water bottles or on laptop covers – show off SAFE’s YOU logo and incorporate images from the Greater Sacramento region and communities. The contest runs from Monday, April 3 through Sunday, April 30.
In recognition of April’s Financial Literacy Month, this year’s design theme is, What Motivates You?
“We want our young applicants to use their creative talents to show us and their communities what motivates them in making financial decisions with their families,” says SAFE Credit Union Vice President of Marketing Amber DiBernardo.
SAFE Credit Union Vice President of Marketing Amber DiBernardo
“We are asking students, ‘What excites and inspires you about today, tomorrow, and the future,’” DiBernardo continues. “For example, do their family and friends motivate their choices and experiences? Are they driven by getting good grades? Creating fine art? Playing sports? Or participating in band or drama? Or maybe by traveling and exploring new places on the weekend?”
First-place, second-place and third-place winners will be awarded $500, $300, and $100 SAFE Visa® Gift Cards respectively. Each design will be incorporated into one of this year’s SAFE sticker designs. Winners will be contacted by Monday, May 15.
To be eligible, contest applicants must attend high schools in one of the 13 counties SAFE serves: Alameda, Amador, Butte, Contra Costa, El Dorado, Nevada, Placer, Sacramento, San Joaquin, Solano, Sutter, Yolo and Yuba.
Art specs accepted include any flat-designed medium such as a drawing, painting, digital piece or a collage. Design entries must be submitted as a pdf or jpg. Each submission needs to include the SAFE YOU logo. If selected, original artwork will also need to be submitted.
Students under 16 will need their parent or guardian to enter the contest on their behalf. For more details see contest rules.
Last year, SAFE partnered with Sacramento artist Hans Bennewitz to create SAFE’s 2022 popular sticker designs. The three colorful stickers, celebrating SAFE small business owners and members, incorporated a minimalist style harkening back to the 1930s era. See last year's stickers.
Sacramento artist Hans Bennewitz and one of his 2022 decal designs
For more contest information or to interview SAFE Vice President of Marketing Amber DiBernardo email SAFE's Communications Office at [email protected]
About SAFE
SAFE Credit Union has made members an integral part of its vision since 1940. Over the years the credit union has kept the focus on what really matters, putting members first, a formula that has seen SAFE grow into a leading financial institution in Northern California with $4.5 billion in assets and about 247,000 members. SAFE crafts every cutting-edge product and sterling service with members’ needs foremost in mind. In addition to banking services conveniently available through online, chat, mobile, or phone options, SAFE offers in-person services for members and small businesses at service centers across the Greater Sacramento region. SAFE is a not-for-profit, state-chartered credit union with membership open to businesses and individuals living or working in Sacramento, Placer, Yolo, El Dorado, Sutter, Butte, Nevada, Solano, San Joaquin, Contra Costa, Yuba, Amador, and Alameda counties. Insured by NCUA. www.safecu.org